ABOUT ME
I am a product designer, but I spend more time understanding than designing. Curiosity is my main tool. After more than 8 years working on products in marketplaces and SaaS, I have learned one thing: when you understand the problem well, you make better decisions.
PROBLEMS I HAVE SOLVED
Home as a control centre
The home screen became a control centre: the important things first, and the next action always clear.
Understand the value, and stay.
I redesigned the onboarding to improve conversion and to get more profiles ready to enter the marketplace.
Know what is happening, in real time
A redesign proposal for the transport app: more clarity, better real-time information and a channel to get in touch.
More profiles ready to sell
I redesigned the back office so the team could spend less time reviewing candidates and more time selling.
Do you have a problem that is hard to understand?
If you are building a product and you want to turn doubts into decisions, let’s talk.